Marketing Manager & founder · Etsy shop 39k+ sales · Arista Wealth
Las Vegas, NV, United States
Work formatOfficeHybridRemoteEverything above is an outside read of where you've been. This is the one block you write yourself — the direction you're steering toward.
Evidence shows current marketing leadership at a financial firm, long‑running ownership of a design studio and an e‑commerce brand with substantial Etsy sales, and authorship/publishing experience with multi‑retailer distribution. This combination supports roles spanning marketing management, brand/content leadership, and e‑commerce–driven growth for SMBs.
Career trajectory
Read purely by the companies on record — the same shortcut a recruiter takes.
founder / owner
founder / owner
content coordinator
marketing manager
marketing manager (part‑time)
UNCONFIRMED
Founder/operator roots broaden into formal marketing roles, culminating in a current Marketing Manager position while continuing owner‑led ventures.
↗ Ascending⚠Velvet Crossing step relies on self‑reported/indirect sources — confirm engagement and dates.
Leading marketing at Arista Wealth Management while expanding Journals to Healing’s book and guided‑journal catalog.
I help SMBs and local organizations translate brand values into concrete assets that convert — from visual identity and messaging to the day‑to‑day mechanics of content, email, and lead funnels. I’ve run a studio, operated multi‑channel e‑commerce, and shipped books with real ISBN‑based distribution. I’m useful when you need someone who has actually shipped: product listings across marketplaces, community‑magazine coordination, and a marketing cadence that stays consistent. If you need pragmatic, resource‑aware execution with measurable output, that’s my lane.
›Standing up an Etsy/Zazzle storefront that actually sells
›Turning a concept into an ISBN‑listed book with multi‑retailer reach
›Planning a simple content calendar for a lean team
Founder-operator and marketer with a verifiable multi-channel footprint: owner of Metro‑Designs (studio) and Metro‑Events (e‑commerce), whose Etsy shop lists 14 years on platform and over 39k sales under “Brandilyn” in Las Vegas. Currently Marketing Manager at Arista Wealth Management and participant on the firm’s podcast. She created Journals to Healing and authored two 2025 self‑help titles — Unshakeable and Entangled — with ISBNs listed across retailers in the US, UK, CA and CH. Local publications work includes coordination and contributions with Best Version Media; a client testimonial explicitly cites “Penny and Brandilyn.” She has appeared on The Professionals podcast and on Arista’s podcast, and has a bylined piece on Tiny Buddha. Overall, the record reads as a working marketer/founder with real products in market and light but credible press/podcast presence.
An outside read of the profile based on available evidence — what's strong, the one thing to tighten, and what else surfaced.
This reads as an operator–founder hybrid: a Las Vegas marketing manager with a long‑running design studio, an e‑commerce brand with real sales, and an indie publishing line with ISBN‑backed titles listed at mainstream retailers. The footprint is practical and verifiable rather than hype‑driven, with light press and podcast visibility.
Studio, shop and books are live, findable, and tied to her name across retailer and platform pages.
E‑commerce durability
Etsy shop shows 14 years on platform with owner “Brandilyn” and Las Vegas location.
ISBN‑anchored authorship
Two 2025 titles with ISBNs appear across multiple retailers.
Current firm presence
Arista’s team page lists her as Marketing Manager and she appears on the firm’s podcast.
Arista’s podcast styles her as “marketing coordinator,” and Velvet Crossing lacks an employer roster naming her; confirm titles and engagement terms.
City migration (Austin → Las Vegas) Etsy shop history mentions starting in Austin and now being in Las Vegas.
International retail reach Book listings appear on UK, CA and CH retailer sites.
Community involvement signal Member card on a Las Vegas giving circle (Grapevine).
Documented family linkage Obituary lists “daughter, Brandilyn Hallcroft of Las Vegas, NV.”
Web sources + resume claims.
Arista Wealth Management — Marketing Manager
Verified · 2 sources2023-09 — Present
Marketing role at a Las Vegas–based RIA; appears on the Arista Wealth Podcast (episode 61).
Metro‑Designs — Owner & Founder
Verified · 1 source2006 — Present
Runs an ethical branding, design and marketing studio; collaborates with partners as needed.
Metro‑Events — Owner
Verified · 2 sources2011 — Present
Operates e‑commerce storefronts (own site, Etsy, Zazzle) for party/event designs; long‑running Etsy shop with substantial sales.
Journals to Healing — Creator & Owner
Verified · 1 source2021-09 — Present
Publishes guided healing journals (available on Amazon) and authored Unshakeable and Entangled (2025).
Best Version Media (Desert Foothills Living) — Content Coordinator (part-time)
Verified · 1 source2023-07 — Present
Coordinates community magazine content locally; collaborates with publisher Penny Tindall on features.
Velvet Crossing Marketing — Marketing Manager (part-time)
Verified · 2 sources2024-06 — 2026-04
Part‑time marketing engagement; company presence verified via site/D&B, but no staff roster lists her.
Profile feature on CanvasRebel introducing her as the creator of Journals to Healing.
Bold Journey published a “Meet Brandilyn Hallcroft” feature page (content view limited by overlay).
Arista Wealth Podcast episode 61 lists her as a guest discussing the Paris 2024 Olympics.
Tiny Buddha byline for an article that links back to Journals to Healing.
Each read carries a compliment and a tension, with its proof right beside it. It gets sharper as you go.
“I’m Brandilyn Hallcroft, the creator of Journals to Healing.”
The Art Institute of Los Angeles
Bachelor’s in Multimedia · Multimedia · 2000–2002
Antelope Valley College
Marketing (studies) · 1996–1998
General Education/Marketing (per LinkedIn/firm bio language)
member
Difference Makers Las Vegas (Grapevine)PRESS & INTERVIEWS (14)
CORPORATE & PRODUCT (12)
VERIFICATION CHECKS — RAN CLEAN (1)
SOCIAL & DIRECTORIES (1)
Brandilyn Hallcroft works as Marketing Manager at Arista Wealth Management, based in Las Vegas, NV, United States.
Brandilyn Hallcroft is a marketing manager and founder known for Metro‑Designs and Journals to Healing.
Leading marketing at Arista Wealth Management while expanding Journals to Healing’s book and guided‑journal catalog.
Brandilyn Hallcroft has worked at 6 companies on record:
Skills listed on Brandilyn Hallcroft's profile: marketing manager and founder. I help SMBs and local organizations translate brand values into concrete assets that convert — from visual identity and messaging to the day‑to‑day mechanics of content, email, and lead funnels. Can teach: Standing up an Etsy/Zazzle storefront that actually sells; Turning a concept into an ISBN‑listed book with multi‑retailer reach; Planning a simple content calendar for a lean team.
Brandilyn Hallcroft is open to brand collaborations, podcast guest spots, local media projects and e‑commerce partnerships.
Brandilyn Hallcroft's education:
Public mentions of Brandilyn Hallcroft:
This profile also cites 1 public quote from Brandilyn Hallcroft.
Brandilyn Hallcroft's public sites and channels:
Community and volunteer work on record:
This profile is assembled from 28 public sources, last aggregated 2026-09-20. Every fact carries a label: Verified (backed by two or more independent sources), Vouched (confirmed by a person who worked with them) or Self-reported. 6 facts are confirmed by cited sources. It is a public-source professional profile, not a background check.
Controlled by Brandilyn Hallcroft
A registered account is linked to this profile — a living profile a real person maintains, not a passive scrape.
